TRANSPARENCY

Carbonégatif

Carbon-negative

Every second, the equivalent of a garbage truckload of clothes is incinerated or landfilled around the world. In a context where the fashion sector is responsible for over 10% of global carbon emissions according to the FAO we're proud to say...

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Fait au Québec

Made in Canada

Widen access to local know-how Tired of big corporations' greenwashing campaigns, we rethought the local manufacturing model to make it simple to get affordable and truly responsible clothing.  Designed, woven, dyed, cut and assembled in Canada within a radius of less...

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Depuis 2012

Since 2012

Beer, friends, and a jigsaw. Between two sessions of his Philosophy BA, Raphaël worked at the local skate shop to pay the rent. When he saw all the good boards in the skate shop's trash, he had the idea of...

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Le futur est local

The future is local

Conceived, designed, manufactured and worn within 800 km of our offices. True wealth is close at hand: family, friends, health, nature, culture. A sustainable future also rests on this proximity, the consumption of goods created by people from one's own...

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C'est beau "Varsity"

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FW2023

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SS2023

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C'est beau "La Dixième"

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FW2022

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